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Area Sales Manager Job Description
What do area sales managers do?

It really depends on particular sector and the job in question, but fundamentally area sales managers are there to support, train and motivate teams of sales professionals within a particular area or region. Interactions could be with both businesses and/or individuals and it could involve sales of products or services.

As such, versatility across a range of functions is usually highly desirable.

Typical responsibilities of the job include:

Management Leadership
Training staff Supporting staff
Reporting Negotiation
Administration Budget management
Customer liaison and services


What other skills does an area sales manager need?

They should be organised
They should be able to manage time and situations
They usually need to be highly numerate
They need excellent administration skills
Ability to work flexible hours under pressure is often desirable
An ability to meet targets can be advantageous and sometimes essential
Attention to detail

Other skills
Customer focusedOrganised
IT literateDriving (as you may be mobile)


A degree is helpful but is not always required.
Minimum requirements are usually good school grades.
A Levels may also be useful.
Sector specific professional training can be advantageous. For example if you are selling IT products then technical knowledge is helpful.

Jobs which overlap with that of area sales manager include retail manager.